Thoughts from Inbound/FutureM 2014

Last week two RPGers had the chance to attend Inbound and FutureM 2014. Here are their thoughts and key takeaways from the show. What did you think the biggest theme was at the show this year? Lindsay LeCain: In a nutshell? The power of attitude. In Guy Kawasaki’s Keynote, he shared insight on the power […]

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“10 Questions” with Brooks Toombs

We’re  excited to announce the newest member of the Racepoint team- Brooks Toombs! Get to know this Account Director in this fun Q&A. 1. How would you explain what you do for work in 3 sentences or less to your 7-year-old niece?    I work on puzzles and build things. For example, if I was […]


“10 Questions” with Matt Hursh

We’re so excited to announce the newest member of the Racepoint team- Matt Hursh! Get to know this Account Coordinator in this fun Q&A. 1. How would you explain what you do for work in 3 sentences or less to your 7 year old niece? I help very smart people get the attention they deserve. […]

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“10 Questions” with Anthony Carli

We’re very happy to have Anthony Carli as a member of our Racepoint Global team! Get to know our one of our extraordinary Account Coordinators in this fun Q&A. 1.  How would you explain what you do for work in 3 sentences or less to your 7 year old niece? I search for the best […]


“10 Questions” with Courtney Drach

Get to know one of Boston’s newest employees, Courtney Drach with this fun Q&A. 1.  How would you explain what you do for work in 3 sentences or less to your 7 year old niece? We explain what businesses do for people on the internet so the businesses can make more money. 2.  What is […]

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“10 Questions” with Maggie Loff

Racepoint Boston is so happy to have Maggie Loff as a member of the team. Get to know our newest Manager with this fun Q&A!  1.  How would you explain what you do for work in 3 sentences or less to your 7 year old niece? I help companies tell people who they are and […]


“10 Questions” with Jennie Chow

Racepoint San Francisco is excited to welcome Jennie Chow to the team. Get to know our newest Account Coordinator with this fun Q&A. 1.  How would you explain what you do for work in 3 sentences or less to your 7-year-old niece? I am a storyteller of sorts – instead of a book I use […]

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Insights-Driven Measurement: The key to understanding business impact

By Margo Monnier With an endless amount of data at our fingertips from the multitude of devices and screens consumers use today, it can be tempting for us as Marketers to measure everything we can get our hands on. But the danger is that more is not always better. You don’t need every single possible […]