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	<title>racetalkblog.com &#187; Public relations</title>
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	<link>http://racetalkblog.com</link>
	<description>Media, Communcations and Public Relations</description>
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		<title>Are Infographics the New Slide Shows?</title>
		<link>http://racetalkblog.com/2010/07/07/are-infographics-the-new-slide-shows/</link>
		<comments>http://racetalkblog.com/2010/07/07/are-infographics-the-new-slide-shows/#comments</comments>
		<pubDate>Wed, 07 Jul 2010 13:39:07 +0000</pubDate>
		<dc:creator>Kyle Austin</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Branding & Advertising]]></category>
		<category><![CDATA[Digital media relations]]></category>
		<category><![CDATA[Entertainment Technology]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[Mainstream media]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online video]]></category>
		<category><![CDATA[PR Tools]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[b-roll]]></category>
		<category><![CDATA[Blogs]]></category>
		<category><![CDATA[created content]]></category>
		<category><![CDATA[dating-based reporting]]></category>
		<category><![CDATA[Infographics]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Sam]]></category>
		<category><![CDATA[Sam Whitmore]]></category>
		<category><![CDATA[Sam Whitmore's Media Survey]]></category>
		<category><![CDATA[self-publishing]]></category>
		<category><![CDATA[Slide Shows]]></category>
		<category><![CDATA[SWMS]]></category>
		<category><![CDATA[visual content]]></category>
		<category><![CDATA[visual Web]]></category>
		<category><![CDATA[Wall Street Journal]]></category>
		<category><![CDATA[Web video]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3386</guid>
		<description><![CDATA[Infographics are quickly becoming a media and public relations industry buzz word / topic. Why you ask? Two major reasons. As corporations continue to shift into their role as media companies and content curators, they&#8217;re realizing the opportunity to package interesting data to the media and consumers in new ways. More importantly, media organizations and [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/07/07/are-infographics-the-new-slide-shows/feed/</wfw:commentRss>
		<slash:comments>17</slash:comments>
		</item>
		<item>
		<title>Social Media: Can the Impact be Measured?</title>
		<link>http://racetalkblog.com/2010/06/25/social-media-can-the-impact-be-measured/</link>
		<comments>http://racetalkblog.com/2010/06/25/social-media-can-the-impact-be-measured/#comments</comments>
		<pubDate>Fri, 25 Jun 2010 12:45:12 +0000</pubDate>
		<dc:creator>Molly Galler</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Branding & Advertising]]></category>
		<category><![CDATA[Digital media relations]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Influencers]]></category>
		<category><![CDATA[Mainstream media]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[Online video]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Commerce]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[youtube]]></category>
		<category><![CDATA[content creation]]></category>
		<category><![CDATA[Erik Qualman]]></category>
		<category><![CDATA[HubSpot]]></category>
		<category><![CDATA[Larry Weber]]></category>
		<category><![CDATA[Mike Volpe]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[Socialnomics]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3335</guid>
		<description><![CDATA[Last night Racepoint Group hosted an event about social media and its return on investment (ROI). As social media continues to become a larger focal point in public relations and marketing campaigns, it’s critical to understand how to articulate it’s value to clients. Last night’s event centered around a panel discussion with three social media [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/06/25/social-media-can-the-impact-be-measured/feed/</wfw:commentRss>
		<slash:comments>44</slash:comments>
		</item>
		<item>
		<title>Behind Rolling Stone&#8217;s Profile on Gen McChrystal and the Dangers of the Freelance Reporter</title>
		<link>http://racetalkblog.com/2010/06/24/behind-rolling-stones-profile-on-gen-mcchrystal-and-the-dangers-of-the-freelance-reporter/</link>
		<comments>http://racetalkblog.com/2010/06/24/behind-rolling-stones-profile-on-gen-mcchrystal-and-the-dangers-of-the-freelance-reporter/#comments</comments>
		<pubDate>Thu, 24 Jun 2010 15:02:19 +0000</pubDate>
		<dc:creator>Kyle Austin</dc:creator>
				<category><![CDATA[Crisis communications]]></category>
		<category><![CDATA[Mainstream media]]></category>
		<category><![CDATA[Public Affairs]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Gen McChrysal]]></category>
		<category><![CDATA[Interviews]]></category>
		<category><![CDATA[media strategy]]></category>
		<category><![CDATA[Michael Hastings]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[resignation]]></category>
		<category><![CDATA[Rolling Stone]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3329</guid>
		<description><![CDATA[Newsweek&#8217;s Jonathan Alter Discussing the McChrystal Mess on MSNBC Somewhat lost in the full blown media storm around Rolling Stone&#8217;s &#8220;Runaway General&#8221; profile of General McChrystal that ended up costing him his job yesterday, and could be a turning point in President Obama&#8217;s attempt to fix the situation on the ground in Afghanistan, was how [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/06/24/behind-rolling-stones-profile-on-gen-mcchrystal-and-the-dangers-of-the-freelance-reporter/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Recap of DC Social Media and Advocacy Event</title>
		<link>http://racetalkblog.com/2010/06/18/recap-of-dc-social-media-and-advocacy-event/</link>
		<comments>http://racetalkblog.com/2010/06/18/recap-of-dc-social-media-and-advocacy-event/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 15:40:12 +0000</pubDate>
		<dc:creator>racetalk</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Affairs]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[public policy]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3311</guid>
		<description><![CDATA[This is a guest post contributed by Micah Azzano from Racepoint Group&#8217;s Washington, DC office As communicators, we continue to hear about the new communications landscape, where two-way communication is necessary for success. Nowhere is this more apparent than in than public affairs industry, where traditional tactics for influencing legislators &#8212; lobbying, advertising, writing op-eds [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/06/18/recap-of-dc-social-media-and-advocacy-event/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>URGENT HARO: Acquired!</title>
		<link>http://racetalkblog.com/2010/06/10/urgent-haro-acquired/</link>
		<comments>http://racetalkblog.com/2010/06/10/urgent-haro-acquired/#comments</comments>
		<pubDate>Thu, 10 Jun 2010 13:49:33 +0000</pubDate>
		<dc:creator>Molly Galler</dc:creator>
				<category><![CDATA[Influencers]]></category>
		<category><![CDATA[PR Tools]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[acquired]]></category>
		<category><![CDATA[acquisition]]></category>
		<category><![CDATA[HARO]]></category>
		<category><![CDATA[Help A Reporter Out]]></category>
		<category><![CDATA[Peter Shankman]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Profnet]]></category>
		<category><![CDATA[sources]]></category>
		<category><![CDATA[vocus]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3276</guid>
		<description><![CDATA[This morning PR guru Peter Shankman announced via his blog that his free source finding service Help A Reporter Out (HARO) has been acquired. Shankman started HARO as a Facebook group in 2007 and the following grew so large he took the concept to the web in March 2008 at www.helpareporter.com. HARO has been acquired [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/06/10/urgent-haro-acquired/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Creator of @BPGlobalPR Twitter Account Comes Forward &#8211; Sort Of</title>
		<link>http://racetalkblog.com/2010/06/03/creator-of-bpglobalpr-twitter-account-comes-forward-sort-of/</link>
		<comments>http://racetalkblog.com/2010/06/03/creator-of-bpglobalpr-twitter-account-comes-forward-sort-of/#comments</comments>
		<pubDate>Thu, 03 Jun 2010 14:29:38 +0000</pubDate>
		<dc:creator>Ben Haber</dc:creator>
				<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[citizen journalism]]></category>
		<category><![CDATA[BP Twitter Account]]></category>
		<category><![CDATA[BPGlobalPR]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3241</guid>
		<description><![CDATA[The creator of the @BPGlobalPR Twitter account wrote a blog post for Gizmodo, explaining why he decided to start the account. Although he doesn&#8217;t provide his true identity (a smart move) the points he makes about BP and online image is spot on. Below is a brief excerpt from the post: I&#8217;ve read a bunch [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/06/03/creator-of-bpglobalpr-twitter-account-comes-forward-sort-of/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Nightmare Continues for BP&#8217;s Real PR Team: &#8216;BP Terry&#8217; Joins Twitter</title>
		<link>http://racetalkblog.com/2010/05/27/nightmare-continues-for-bps-real-pr-team-bp-terry-joins-twitter/</link>
		<comments>http://racetalkblog.com/2010/05/27/nightmare-continues-for-bps-real-pr-team-bp-terry-joins-twitter/#comments</comments>
		<pubDate>Thu, 27 May 2010 12:33:16 +0000</pubDate>
		<dc:creator>Ben Haber</dc:creator>
				<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[BP PR]]></category>
		<category><![CDATA[BP Terry]]></category>
		<category><![CDATA[BP Terry Twitter]]></category>
		<category><![CDATA[BP Twitter]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3227</guid>
		<description><![CDATA[Over the past week the fake BP Twitter account has become quite popular &#8211; attracting over 55,000 followers in just over a week. In many of their tweets a fictional character named Terry is mentioned, who can best be described as an epic #fail. An example of Terry&#8217;s adventures: &#8220;Cross you fingers and pray for [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/05/27/nightmare-continues-for-bps-real-pr-team-bp-terry-joins-twitter/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Bartz with Arrington &#8211; A PR #Fail for Yahoo!?</title>
		<link>http://racetalkblog.com/2010/05/26/bartz-with-arrington-a-pr-fail-for-yahoo/</link>
		<comments>http://racetalkblog.com/2010/05/26/bartz-with-arrington-a-pr-fail-for-yahoo/#comments</comments>
		<pubDate>Wed, 26 May 2010 18:07:55 +0000</pubDate>
		<dc:creator>Kyle Austin</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology and Innovation]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[Carol Bartz]]></category>
		<category><![CDATA[honest]]></category>
		<category><![CDATA[Michael Arrington]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[reputable]]></category>
		<category><![CDATA[TechCrunch]]></category>
		<category><![CDATA[TechCrunch Disrupt]]></category>
		<category><![CDATA[trustworthy]]></category>
		<category><![CDATA[Yahoo!]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3224</guid>
		<description><![CDATA[While it&#8217;s hard not to take pleasure in anyone telling Michael Arrington the way it is, Yahoo! CEO Carol Bartz&#8217;s run-in and f-bomb dropping with Arrington earlier this week at the TechCrunch Disrupt conference undoubtedly made PR folks squeamish. But it got me thinking. A few year&#8217;s ago, you could wrap this one into a [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/05/26/bartz-with-arrington-a-pr-fail-for-yahoo/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Introducing Racepoint Labs&#8230;</title>
		<link>http://racetalkblog.com/2010/03/10/introducing-racepoint-labs/</link>
		<comments>http://racetalkblog.com/2010/03/10/introducing-racepoint-labs/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 14:03:18 +0000</pubDate>
		<dc:creator>Ben Haber</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Digital media relations]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online video]]></category>
		<category><![CDATA[PR Tools]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[youtube]]></category>
		<category><![CDATA[Digital Media]]></category>
		<category><![CDATA[Racepoint Group]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3022</guid>
		<description><![CDATA[Today Racepoint Group is launching a new offering &#8211; Racepoint Labs &#8211; to help companies, communities, causes and countries leverage the power of social media. To mark this launch we sat down with W2 founder Larry Weber, to get his thoughts on what this means for the overall digital marketing landscape. Racepoint Launches Racepoint Labs [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/03/10/introducing-racepoint-labs/feed/</wfw:commentRss>
		<slash:comments>28</slash:comments>
		</item>
		<item>
		<title>ExactTarget Acquires CoTweet; Eyes Email, Social and Mobile Platform</title>
		<link>http://racetalkblog.com/2010/03/04/exacttarget-acquires-cotweet-eyes-email-social-and-mobile-platform/</link>
		<comments>http://racetalkblog.com/2010/03/04/exacttarget-acquires-cotweet-eyes-email-social-and-mobile-platform/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 14:44:30 +0000</pubDate>
		<dc:creator>Kyle Austin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[CoTweet]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[ExactTarget]]></category>
		<category><![CDATA[Jesse Engle]]></category>
		<category><![CDATA[San Francisco]]></category>
		<category><![CDATA[twitter marketing]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3010</guid>
		<description><![CDATA[ExactTarget made fairly big news on Tuesday with their acquisition of CoTweet. The email marketing and one-to-one marketing provider acquired the popular Web-based platform that allows companies to manage multiple Twitter accounts from a single dashboard. To date, CoTweet has teamed with brands  such as Whole Foods, Starbucks, JetBlue, Ford, Pepsi, Sprint and Coca-Cola to [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2010/03/04/exacttarget-acquires-cotweet-eyes-email-social-and-mobile-platform/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
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