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	<title>racetalkblog.com &#187; Public relations</title>
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	<link>http://racetalkblog.com</link>
	<description>Media, Communcations and Public Relations</description>
	<lastBuildDate>Thu, 24 May 2012 13:55:52 +0000</lastBuildDate>
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		<title>Conquering Capitol Hill, 140 Characters at a Time</title>
		<link>http://racetalkblog.com/2012/05/24/conquering-capitol-hill-140-characters-at-a-time/</link>
		<comments>http://racetalkblog.com/2012/05/24/conquering-capitol-hill-140-characters-at-a-time/#comments</comments>
		<pubDate>Thu, 24 May 2012 13:55:52 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
				<category><![CDATA[Digital Media Relations]]></category>
		<category><![CDATA[Influencers]]></category>
		<category><![CDATA[Mainstream Media]]></category>
		<category><![CDATA[Public Affairs]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=5024</guid>
		<description><![CDATA[By Brent Carney, @BrentRCarney Social media has become the norm on the campaign trail, and is quickly becoming entrenched on Capitol Hill. Members of Congress and their staffers alike have taken to Twitter, Facebook, YouTube and any number of other social media sites to interact with constituents, sway public opinion and counter political opponents. Social media [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2012/05/24/conquering-capitol-hill-140-characters-at-a-time/feed/</wfw:commentRss>
		<slash:comments>16</slash:comments>
		</item>
		<item>
		<title>How My Dream PR Internship Prepared Me for Post-Grad Life</title>
		<link>http://racetalkblog.com/2012/05/07/how-my-dream-pr-internship-prepared-me-for-post-grad-life/</link>
		<comments>http://racetalkblog.com/2012/05/07/how-my-dream-pr-internship-prepared-me-for-post-grad-life/#comments</comments>
		<pubDate>Mon, 07 May 2012 13:22:02 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
				<category><![CDATA[Public relations]]></category>
		<category><![CDATA[intern experiences]]></category>
		<category><![CDATA[PR Advice]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=5012</guid>
		<description><![CDATA[This is a guest post by Alicia Kennedy. Follow her on Twitter @leeshy_b. Good luck, Alicia! Last summer, I found myself skimming LinkedIn for any and all groups PR related. Less than a week later, I had accepted a position as an intern here at Racepoint Group. My role as a PR intern has been [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2012/05/07/how-my-dream-pr-internship-prepared-me-for-post-grad-life/feed/</wfw:commentRss>
		<slash:comments>27</slash:comments>
		</item>
		<item>
		<title>We&#8217;re on the Move &#8211; to Boston!</title>
		<link>http://racetalkblog.com/2012/03/27/were-on-the-move-to-boston/</link>
		<comments>http://racetalkblog.com/2012/03/27/were-on-the-move-to-boston/#comments</comments>
		<pubDate>Tue, 27 Mar 2012 12:59:38 +0000</pubDate>
		<dc:creator>Brittany Falconer</dc:creator>
				<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[53 State Street]]></category>
		<category><![CDATA[Boston]]></category>
		<category><![CDATA[Digital Influence Group]]></category>
		<category><![CDATA[expansion]]></category>
		<category><![CDATA[moving]]></category>
		<category><![CDATA[Racepoint Group]]></category>
		<category><![CDATA[W2 Group]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=4967</guid>
		<description><![CDATA[While we&#8217;ve already announced it via the wires, I can&#8217;t leave Racepoint&#8217;s move to Boston untouched on Racetalk! Yes, it&#8217;s true: Racepoint Group, our digital marketing sister company Digital Influence Group and mother W2 Group are all making their way to the heart of Boston&#8217;s financial district this June. Where, you may ask? Try 53 [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2012/03/27/were-on-the-move-to-boston/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Paula Deen and Her [Deep] Fried PR Strategy</title>
		<link>http://racetalkblog.com/2012/01/19/paula-deen-and-her-deep-fried-pr-strategy/</link>
		<comments>http://racetalkblog.com/2012/01/19/paula-deen-and-her-deep-fried-pr-strategy/#comments</comments>
		<pubDate>Thu, 19 Jan 2012 19:27:56 +0000</pubDate>
		<dc:creator>Brittany Falconer</dc:creator>
				<category><![CDATA[Branding & Advertising]]></category>
		<category><![CDATA[PR Advice]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[#PRfail]]></category>
		<category><![CDATA[ad age]]></category>
		<category><![CDATA[celebrity spokespeople]]></category>
		<category><![CDATA[diabetes]]></category>
		<category><![CDATA[Eric Webber]]></category>
		<category><![CDATA[Paula Deen]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=4850</guid>
		<description><![CDATA[For all two of you who don&#8217;t already know, Paula Deen has Type 2 diabetes. Sounds like a stretch, I know. All those deep-fried Twinkies could not have possibly had anything to do with it. What&#8217;s drawing even more attention though is that not only has Ms. Deen been tucked away in the diabetes closet [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2012/01/19/paula-deen-and-her-deep-fried-pr-strategy/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Recap: Blogger Relations for PR Pros</title>
		<link>http://racetalkblog.com/2011/10/20/recap-blogger-relations-for-pr-pros/</link>
		<comments>http://racetalkblog.com/2011/10/20/recap-blogger-relations-for-pr-pros/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 15:04:06 +0000</pubDate>
		<dc:creator>Brittany Falconer</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Digital Media Relations]]></category>
		<category><![CDATA[Journalism]]></category>
		<category><![CDATA[PR Advice]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[blogger relations]]></category>
		<category><![CDATA[Bloggers]]></category>
		<category><![CDATA[pitching]]></category>
		<category><![CDATA[PubClub]]></category>
		<category><![CDATA[Publicity Club of New England]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=4668</guid>
		<description><![CDATA[Last night I had the pleasure of attending the Publicity Club of New England&#8217;s first panel event of the 2011-2012 season, &#8220;Blogger Relations for PR Pros,&#8221; or, as many referred to it, &#8220;Meet the Bloggers.&#8221; Panelists Rachel Leah Blumenthal (food and arts blogger for CBS Boston), Greg Gomer (managing editor for BostInnovation), Jason Keith (SMB [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2011/10/20/recap-blogger-relations-for-pr-pros/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Why Xconomy&#8217;s Wade Roush Is A Perfect Role Model</title>
		<link>http://racetalkblog.com/2011/08/02/why-xconomys-wade-roush-is-a-perfect-role-model/</link>
		<comments>http://racetalkblog.com/2011/08/02/why-xconomys-wade-roush-is-a-perfect-role-model/#comments</comments>
		<pubDate>Tue, 02 Aug 2011 21:38:37 +0000</pubDate>
		<dc:creator>Ben Haber</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Mainstream Media]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[PR Advice]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Embargo]]></category>
		<category><![CDATA[Wade Roush]]></category>
		<category><![CDATA[xconomy]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=4458</guid>
		<description><![CDATA[Everyone knows that the media industry has experienced widespread changes during the past few years. As a result of these changes (particularly the creation of a 24/7 real-time news cycle) many media outlets have changed the way they work with businesses and PR companies. There have been a few outlets that have been the driving [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2011/08/02/why-xconomys-wade-roush-is-a-perfect-role-model/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Captured! Traditional Public Service Campaign Leads to Arrest of Notorious Mob Boss Whitey Bulger</title>
		<link>http://racetalkblog.com/2011/06/23/captured-traditional-public-service-campaign-leads-to-arrest-of-notorious-mob-boss-whitey-bulger/</link>
		<comments>http://racetalkblog.com/2011/06/23/captured-traditional-public-service-campaign-leads-to-arrest-of-notorious-mob-boss-whitey-bulger/#comments</comments>
		<pubDate>Thu, 23 Jun 2011 11:45:47 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
				<category><![CDATA[Public Affairs]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Whitey Bulger Arrest]]></category>
		<category><![CDATA[Whitey Bulger PR]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=4411</guid>
		<description><![CDATA[This is a guest post by Sarah Willey. Follow her on Twitter @willey774. It was a traditional public service campaign by the FBI that has led to the capture of fugitive South Boston crime boss Whitney Bulger. Up until last night, he was one of the most wanted criminals in the world. Bulger has been [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2011/06/23/captured-traditional-public-service-campaign-leads-to-arrest-of-notorious-mob-boss-whitey-bulger/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Twitter Isn&#8217;t Like Vegas: Nothing Stays There</title>
		<link>http://racetalkblog.com/2011/06/16/twitter-isnt-like-vegas-nothing-stays-there/</link>
		<comments>http://racetalkblog.com/2011/06/16/twitter-isnt-like-vegas-nothing-stays-there/#comments</comments>
		<pubDate>Thu, 16 Jun 2011 18:57:58 +0000</pubDate>
		<dc:creator>Guest Author</dc:creator>
				<category><![CDATA[Digital Media Relations]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Tweet #fail]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[#PRfail]]></category>
		<category><![CDATA[Duke Nukem Forever]]></category>
		<category><![CDATA[Redner Group]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=4390</guid>
		<description><![CDATA[This is a guest post from Lauren Ginsberg, an Account Coordinator at Racepoint Group. Follow her on Twitter @LaurenGinsberg. Ah, the old adage, think before you speak&#8230; or shall I say tweet. The Redner Group made a huge faux pas when they angrily tweeted at reviewers for publishing not so rave reviews about 2k’s ‘Duke [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2011/06/16/twitter-isnt-like-vegas-nothing-stays-there/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Adzookie: A Case Study in the Relation Between Ineffectiveness and Brilliance</title>
		<link>http://racetalkblog.com/2011/04/22/adzookie-a-case-study-in-the-relation-between-ineffectiveness-and-brilliance/</link>
		<comments>http://racetalkblog.com/2011/04/22/adzookie-a-case-study-in-the-relation-between-ineffectiveness-and-brilliance/#comments</comments>
		<pubDate>Fri, 22 Apr 2011 16:09:03 +0000</pubDate>
		<dc:creator>Jason Fidler</dc:creator>
				<category><![CDATA[Branding & Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Other]]></category>
		<category><![CDATA[Public relations]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=4218</guid>
		<description><![CDATA[Have you heard of Adzookie?  Unless you’re really into small-market mobile advertising start-ups, you shouldn’t have.  Well friends, prepare yourselves to be introduced to the proud owners of one of the most ineffective and polarizing advertising campaigns in recent memory; which, in turn, is also one of the most creative and brilliant public relations campaigns. [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2011/04/22/adzookie-a-case-study-in-the-relation-between-ineffectiveness-and-brilliance/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Did TechCrunch Just Cross The Line?</title>
		<link>http://racetalkblog.com/2011/02/25/did-techcrunch-just-cross-the-line/</link>
		<comments>http://racetalkblog.com/2011/02/25/did-techcrunch-just-cross-the-line/#comments</comments>
		<pubDate>Fri, 25 Feb 2011 15:55:12 +0000</pubDate>
		<dc:creator>Ben Haber</dc:creator>
				<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[TechCrunch PR]]></category>

		<guid isPermaLink="false">http://racetalkblog.com/?p=3972</guid>
		<description><![CDATA[This morning Robin Wauters at TechCrunch posted a story about an exchange his colleague, Leena Rao, had with a PR exec. In the post, Wauters posted their entire email conversation, in which the PR person is clearly frustrated with TechCrunch. While this type of post from TechCrunch is nothing new (the blog has ripped PR [...]]]></description>
		<wfw:commentRss>http://racetalkblog.com/2011/02/25/did-techcrunch-just-cross-the-line/feed/</wfw:commentRss>
		<slash:comments>19</slash:comments>
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