Posts filed under 'Larry’s Radio Show'
By Guest Author
This is a guest post contributed by Racepoint Group intern Allie Palmer
Dan Neely
Racepoint Group Chairman Larry Weber recently interviewed Dan Neely, the founder and CEO of Networked Insights – a Wisconsin-based company developed to analyze the data drawn from social media sources.
In this episode of Market Edge, Neely discusses customer and social intelligence, a relevant and pressing topic given the increasing access to current public opinion through social channels.
Neely points out the fact that businesses are currently spending about 80% of their time gathering data and just 20% of their time drawing conclusions from that data. Neely, however believes that the process should be just the opposite for effective business operations, product development and marketing.
Weber and Neely go on to discuss the application of social data analysis, including both the benefits and challenges Facebook presents, the future of Google, and the future of digital couponing. Neely highlights the efforts of businesses such as Research in Motion and Whirlpool, and uses their models (and success) as an introduction to the tools necessary for PR and marketing teams to start acting strategically, not reactively.
To learn more about the use of social intelligence and analytics in PR and marketing, listen to the Market Edge podcast here: http://www2.webmasterradio.fm/market-edge/2010/social-analytics-with-dan-neely/
Listen to past episodes of Market Edge here: http://www2.webmasterradio.fm/market-edge/
June 11th, 2010
By Ben Haber
It’s no secret that the Web has changed the way we need to market ourselves. Companies often search Facebook, MySpace, Twitter and Google for information on applicants, and just one compromising tagged photo can result in some serious consequences.
So when it comes to shaping individual, small business and corporate reputation, you can’t be too careful. Larry Weber’s new book, Sticks & Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click, addresses this vital part of our world and explains where and what to talk about on the Web, how to respond to online attacks and crises, and how to organize for success.
There is more information available on the Web site for Sticks & Stones, and you can also discuss the book with Larry on Twitter: @TheLarryWeber.
It’s no secret that the Web has changed the way we need to market ourselves. Companies often search Facebook, MySpace, Twitter and Google for information on applicants, and just one compromising tagged photo can result in some serious consequences.
So when it comes to shaping individual, small business and corporate reputation, you can’t be too careful. Larry Weber’s new book, Sticks & Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click, addresses this vital part of our world and explains where and what to talk about on the Web, how to respond to online attacks and crises, and how to organize for success.
There is more information available on the Web site for Sticks & Stones, and you can also discuss the book with Larry on Twitter: @TheLarryWeber.
July 14th, 2009
By Ben Haber
During this week’s Market Edge podcast on WebMaster Radio, Larry Weber discussed the future of entrepreneurship with Mike Hirshland, General Partner at Polaris Ventures in Boston.
Mike joined Polaris in 1999 and focuses on information technology, internet and digital media. He represents Polaris as Director on the boards of Automattic, Black Arrow, Hangout Industries, Quantcast and more. Before becoming a technology investor, Mike served as counsel to the U.S. Senate Judiciary Committee where, among other things, he led the Senate’s Microsoft hearings and supervised the Senate’s hearings on “Competition, Innovation and Public Policy in the Digital Age.”
You can listen to Larry’s discussion with Mike here. To learn more about the future of entrepreneurship you can read Mike’s blog and follow him on Twitter.
July 8th, 2009
By Ben Haber
During this week’s Market Edge podcast on WebMaster Radio, Larry Weber discussed the future of financial services with Linda Gridley, President and CEO of the boutique investment bank Gridley & Company.
Gridley & Co. provides financial advisory to companies in the Information Services industry with a specific focus on financial technology, marketing services, data services, outsourcing, and internet services. Linda has more than twenty years of investment banking experience at several major financial firms including ABN Amro and Lehman Brothers.
Listen to Larry’s conversation with Linda about the future of financial services.
June 23rd, 2009
By Ben Haber
During this week’s Market Edge podcast Larry Weber will speak with Charlie Baker, President and CEO of Harvard Pilgrim Health Care.
Charlie has made strides in engaging the health care industry in social media and next-generation communications and is one of few senior executives in the health care industry to keep a blog (LetsTalkHealthCare.org) on health care and health insurance issues, where he engages in ongoing dialogue with readers on a multitude of health care concerns.
Listen here as Larry and Charlie discuss the future of health plans.
May 18th, 2009
By Ben Haber
While Amazon’s Kindle has received a lot of attention (likely thanks to Oprah’s giveaway), Sony has a personal digital reader of its own. Steve Haber, President of Sony’s Digital Reading Business, took some time to join Larry Weber’s MarketEdge show on Webmasterradio.fm this week. Steve is responsible for the global direction and development of the Sony Reader and Sony e-book store, and the Reader business is Sony’s first global consumer electronics business headquartered in the United States.
You can listen to Larry and Steve discuss the future of books and reading here.
May 5th, 2009
By Ben Haber
On Market Edge with Larry Weber this week, Larry was joined by special guest Leslie Reiser, program director for interactive marketing at IBM. Leslie is responsible for defining and delivering IBM’s Web strategy and driving social media marketing efforts in the small and mid-sized business customer set. She managed a $20 million budget to deploy Smart Market, an IBM program that has reinvented the way it uses the Web to deliver relevant, integrated solutions to small and midsized businesses through an applications-led Marketplace and Community.
Larry and Leslie discussed the future of B2B marketing and look at how IBM’s program was designed to leverage Web 2.0 capabilities, including social marketing capabilities.
You can listen to the podcast here.
April 24th, 2009
By Ben Haber
In this week’s Market Edge podcast, Larry Weber spoke with former Yahoo! executive Usama Fayyad about about the future of data mining and online advertising.
Fayyad served as the Chief Data Officer and Executive Vice President of Research and Strategic Data Solutions at Yahoo! until he stepped down in September 2008. While he was at Yahoo! Research, Fayyad built the premier scientific research organization to develop the new sciences of the Internet, online marketing and innovative interactive applications.
Today, Fayyad is the founder and CEO of Open Insights, a data strategy, business strategy and technology consulting firm that helps enterprises understand and deploy data-driven solutions. Fayyad also recently joined ChoiceStream Inc. (a Racepoint client) as a member of the board of directors and strategic adviser, and is working to make online display ads more personalized.
April 7th, 2009
By Ben Haber
During this week’s Market Edge radio show, Larry Weber spoke with Dan Gillmor about the future of citizen media. Dan spent almost 25 years in the newspaper business, and is the author of We The Media: Grassroots Journalism by the People for the People. He is currently working on his second book.
Dan is the Kaufmann professor of digital media entrepreneurship at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication. He is also director of Arizona State’s Knight Center for Citizen Media. Dan is also the co-founder of Dopplr, an online travel application, and has made investments in a number of organizations including an online video site called Seesmic.
To learn more about Dan you can check out his blog, and listen to his interview with Larry.
November 19th, 2008
By Ben Haber
During this week’s Market Edge radio show, Larry Webber spoke with Emily Green, the president and CEO of Yankee Group, and the president of MITX (Massachusetts Innovation & Technology Exchange).
Emily is a communications technology and research veteran, and her tech-sector experience includes a variety of engineering and marketing leadership roles in computer-generated special effects, broadband communications and video services.
You can check out the interview here, where Larry and Emily discuss the future of global connectivity.
November 14th, 2008
