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About

RaceTalk is an ongoing discussion, analysis and dissection of communications, marketing and media in the new digital age. You can also follow the discussion on Twitter @RaceTalk and on Racepoint Group’s Facebook page.

Individuals posting to this site work for Racepoint Group, a global PR agency with special expertise in digital and social media relations. Opinions expressed here and in any corresponding comments are the personal opinions of the original authors, not of Racepoint Group. The content is provided for informational purposes and is not meant to be an endorsement or representation by Racepoint Group or any other party.

RaceTalk’s primary bloggers are:

Ben – Ben is a huge Boston sports fan and enjoys marathon running, traveling and ice cream.  His most recent adventures have been to Israel, Poland, Australia and the Grand Canyon, and he doesn’t think there is anything better then going for a run around the Charles River. His must-see show include The Office, How I Met Your Mother and 30 Rock. Ben enjoyes blogging about social media, greentech and technology. You can follow him on twitter at bhaber602.

Kyle – Kyle is an ombudsman at heart and considers the likes of David Kirkpatrick and “Fake Steve Jobs” as friends. While off the 9-5 grind, Kyle enjoys being “productive” by listening to the “Sports Guy’s” podcasts, watching his beloved Red Sox and strategizing the stock move that will allow him to move to Mykonos. When he makes it off-line, Kyle enjoys playing Futbol – “The Beautiful Game,” snowboarding and using his Twitterberry app. Kyle focuses his blogging on the rapid evolution of media. You can follow him on Twitter at kyledaustin.

Ginger – Ginger is a television broadcasting-buff turned PR professional. She is a Cape Codder with a touch of southern hospitality and Irish sass, that puts her outgoing personality to good use on any social media site that will take her. When she’s not Twittering or scouring the Net for new Web 2.0 trends, she’s blogging about her coworkers’ lunchtime shenanigans. Ginger enjoys living in a title town, three card poker, attempting to run like Ben, sailing, country music and smiling. You can follow her on Twitter at gingie822.

Molly – Molly is a Beantown native who left the world of non-profit fundraising behind her, when she was lured into the glitz and glamour of PR. Always drawn to the bright lights, Molly is a pop culture fanatic who divvies her time between big screen matinees, jamming to an eclectic mix of music on her iPod or rocking out at a live concert, reading fiction novels, or getting in the latest episodes of Project Runway, What Not To Wear and Top Chef. She has a passion for travel and daydreams about feeling the sand between her toes on the beaches of Fiji, Mallorca and the Greek Isles. You can follow her on Twitter at mollygaller.

RaceTalk welcomes all comments, but we will edit or delete those we find offensive or off-topic. If you have any comments, tips or suggestions for RaceTalk, please feel free to email us at: racetalk(AT)racepointgroup(DOT)com.

Racepoint Group works with emerging and established brands in designing compelling communication and marketing strategies. If you’d like to talk to us about how we can help your company, please contact Kyle Austin at: kaustin(AT)racepointgroup(DOT)com.

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