Today the New York Times announced a new subscription model that will put a pay wall in front of a lot of its content. This is a big move for the newspaper industry, which has suffered as more and more people began canceling their newspaper subscriptions and getting their news online.
The New York Times will offer readers three different subscription. They all comes with access to NYTimes.com, and each option caters towards either smartphone users, tablet users, or people that use both devices. Additionally, people with print subscriptions will have access to all online and digital content. Details on the various subscription offerings can be found here.
This new model is great for the New York Times and should bring in a lot of additional revenue. It also seems like a fair system for readers, who can cancel their subscription at any time. However, other newspapers may not be able to follow the same road.
The New York Times is unique, because it is at the front of its industry in terms of content and coverage, Smaller newspapers that don’t have the same level or quantity of coverage likely won’t be able to entice readers to pay additional money to access their content online.
What do you think about this new model? Will you pay for additional access to the new York Times?