SunChips Opts For Quiet Bags Over Green Ones
By Ben Haber
October 6th, 2010
Back in March 2008 we wrote about how SunChips was taking steps to make it’s production process more environmentally friendly. Well, today SunChips’ priorities are changing, as noise pollution is apparently a larger issue then actual pollution.
Apparently, SunChips has received complaints that their chip bags make too much noise when people opened them, and the company has decided to switch bags from a “green” version to a new one, which will sit in the earth for a very long time. While it’s great they are listening to their customers, it’s shocking that SunChips would actually switch to a bag that’s worse for the earth, rather then finding another alternative.
Entry Filed under: Branding & Advertising
8 Comments Add your own
1. Ginger Lennon | October 6th, 2010 at 12:16 pm
SunChips Opts For Quiet Bags Over Green Ones http://goo.gl/fb/7CxKs via @RaceTalk Blog
2. RaceTalk | October 6th, 2010 at 12:44 pm
New RaceTalk Post: SunChips Opts For Quiet Bags Over Green Ones http://bit.ly/d88rad
3. racheleadam | October 6th, 2010 at 1:33 pm
The bags make too much noise? Srsly? RT @RaceTalk: New RaceTalk Post: SunChips Opts For Quiet Bags Over Green Ones http://bit.ly/d88rad
4. Ginger Lennon | October 6th, 2010 at 1:36 pm
They are admittedly quite loud @racheleadam: The bags make too much noise? @RaceTalk: SunChips Opts 4 Quiet Bags http://bit.ly/d88rad
5. Brittany Falconer | October 6th, 2010 at 1:41 pm
@racepointgroup But w evry1 upinarms bout enviro, ud thnk theyd deal w/loudr bag RT @RaceTalk SunChips Opts 4Quiet Bags http://bit.ly/d88rad
6. Adrienne Lee | October 6th, 2010 at 5:37 pm
RT @RaceTalk: New RaceTalk Post: SunChips Opts For Quiet Bags Over Green Ones http://bit.ly/d88rad
7. Sally Whiting Bain | October 6th, 2010 at 5:53 pm
RT @adriennlee: RT @RaceTalk: New RaceTalk Post: SunChips Opts For Quiet Bags Over Green Ones http://bit.ly/d88rad
8. Jamie | October 7th, 2010 at 9:32 am
Funny thing is, all this news about switching bags made me want sunchips, so I went out and bought some…before they are in the environmentally unfriendly bag. The bag is rather loud though…
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