College admissions can be one of the most difficult times in anyone’s life. It’s a process that offers little control and a lot of chance or dumb luck. Sure, you can work heard to earn good grades, participate in extracurricular activities and do well on the standardized tests, but when admissions staff is going through tens of thousands of submissions, there are a lot of people that may be equally as accomplished. The decision to accept one person over another can seem almost random, and many well-qualified people can be rejected from colleges that their peers are accepted into.
That is why Tufts University’s new policy of accepting YouTube videos is a blast of fresh air. For the first time, applicants can now share their personality, creativity and passions with admissions staff without the stress and nervousness of a sit-down interview. While some people are good writers (and are able to share in the personal essay), other people need different methods of showing who they are. Tufts use of social media is refreshing, especially in a process that can involve so much stress.
Hopefully more colleges will adopt Tufts’ policy and allow applicants the opportunity to demonstrate their abilities through multiple social media platforms that have become such a large part of our lives today. Of course, students must also be careful about what they upload to these sites, as every time of video and picture is available for admissions staff to see.
Below is one video that Tufts included on their admissions page as a demonstration of what they’re looking for.