Monthly Archives: April 2009


A Talk With Xconomy’s Wade Roush (Part 1 of 2) 6

Share Last week we had a chance to talk with Wade Roush, the Chief Correspondent for Xconomy. Wade is a veteran science and technology writer and previously worked for Technology Review. He has a weekly column called World Wide Wade and you can also follow him on Twitter at @wroush. We spoke with Wade about […]


Meltwater, visualising influence and a big sphere that might not fit conveniently in your office 4

ShareThe Meltwater Social Web Analytics team came round today to tell me about their plans for their service. They are starting out with the confidence and aggression that typified Meltwater’s entry into the ‘traditional’ media monitoring six years back… and they’ve done pretty darn well in that regard. For speed to market, they are currently […]


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Amid Domino’s Social Media Fallout, Pizza Hut Launches Search for Twitter Intern 3

Share Pizza Hut isn’t a Stranger to Creating Publicity Stunts out of New “Positions” (2007′s VP of Pizza Campaign) Seemingly undaunted, and hopefully encouraged, by the the recent fallout surrounding Domino’s aptly named “booger-gate,” Pizza Hut (YUM) officially announced its search for the “Twintern” today, after Stephanie Clifford noted the open casting call in the […]


Boston Herald Columnist Darren Garnick Talks About Media, Twitter and Freelancing 3

Share In this age of media convergence, journalist Darren Garnick is a jack-of-all-trades, simultaneously pursuing careers as a newspaper columnist, TV field producer and documentary filmmaker. He is the Boston Herald’s “Working Stiff” business columnist, has written political and history specials for PBS and field produced for CNN, ESPN, Lifetime and The Travel Channel, and […]


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Volvo Integrates Twitter into YouTube ad, Calls for Followers 4

Share As I mentioned in a recent post on VitaminWater, I woudn’t be suprised if more companies start to use their Facebook pages as their corporate Websites. VitaminWater, of course, used its Facebook page, not its Website, as the call to action in a recent TV ad campaign. Volvo, is taking it a step further […]


Sarah Lacy and Elon Musk Take on Stross and the New York Times, But Are they Flat Out Wrong? 6

Share One of TechCrunch’s latest hires, is sparking some controversy of her own. Sarah Lacy, who is known for creating a buzz around interviews (remember that interview with Facebook’s Mark Zuckerberg?), is at it once again. In an interview that aired on Yahoo! Finance’s tech ticker last Friday, Lacy sat down with Tesla’s CEO Elon […]

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Ashton Kutcher & CNN Race to 1 Million Twitter Followers 4

ShareWhen Ashton Kutcher realized both he and CNN were very close to having 1 million Twitter followers, he was amazed by two things: That so many people wanted to follow him (currently 884,289) He had almost as many followers as CNN (currently 935,069) This led to an impromptu challenge from Kutcher for the Twitter universe: […]