Volvo Integrates Twitter into YouTube ad, Calls for Followers 4


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As I mentioned in a recent post on VitaminWater, I woudn’t be suprised if more companies start to use their Facebook pages as their corporate Websites. VitaminWater, of course, used its Facebook page, not its Website, as the call to action in a recent TV ad campaign.

Volvo, is taking it a step further by incorperating its VolvoXC60 Twitter stream, into its current YouTube XC60 ads. Calling on viewers to follow them on Twitter. Now their VolvoXC60 Twitter handle is continuing the conversation.


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