Yammer Friends Twitter, But Who Will #yam?
By Kyle Austin
March 17th, 2009
Starting today, folks who use Twitter and Yammer, can import their Twitter updates into their Yammer streams. As an avid Twitter user, and an occasional Yammer user, the news of integration was music to my ears – bringing internal and external communications together.
However, that was before I realized that you have to insert the #yam (hashtag) into each tweet you want imported into Yammer. While it’s a great idea to sync the two, so you can alert your colleagues to your external communications, the idea of placing #yam in every tweet isn’t necessarily appealing. Instead, the mandatory use of #yam seems like a ploy to grow Yammer’s popularity on Twitter – and I’m sure it will end up trending today.
I think Yammer is extremely beneficial internal communications tool for enterprises (publishers and agencies especially), but I hope they find a better way to integrate with Twitter, without the use of this pointless tag. Are you a Twitter and Yammer user? Will you #yam?
Entry Filed under: Digital Media Relations,Technology & Innovation,Twitter
12 Comments Add your own
1. RaceTalk | March 17th, 2009 at 2:44 pm
Twitter and Yammer users, will you #yam??? http://is.gd/nL4k
2. RaceTalk | March 17th, 2009 at 3:04 pm
New RaceTalk Post: Yammer Friends Twitter, But Who Will #yam? http://tinyurl.com/dc6qls
3. Yammer Team | March 18th, 2009 at 8:04 pm
Thank you for writing about our product; we are always interested in receiving feedback, especially when we release new features.
We decided to go with the #yam approach after testing various methods of integration internally. We’ve observed (and heard complaints) that users don’t necessarily want to follow their co-workers Twitter updates, and those updates ended up polluting the Yammer feed and making it less work-related.
#yam allows you to cross-post only those messages which you consider to be interesting to both your Twitter and Yammer followers.
If you want to import your entire Twitter stream into Yammer, here are two ways to do it:
1. Import your Twitter account as an RSS feed. This will not force everyone following you on Yammer to follow your Twitter messages, but will make it as easy as going to the RSS feed directory and clicking ‘Follow’.
2. Use an external client that supports both Twitter and Yammer. Two examples are Ping.fm and AlertThingy.
Please let us know what you think! You might also want to check out our user forum (forum.yammer.com), where users can discuss our features and ask questions.
4. Kyle Austin | March 21st, 2009 at 3:04 am
Thanks for following up Yammer folks. That does make some sense, although it’d still be easier if you could add a botton or box to one of the twitter app’s Twhirl or Tweet deck, where you could simply turn Yammer integration on our off, with one click. I’ll def check out the different options available in the meantime.
5. Paul Stainthorp | March 31st, 2009 at 4:29 pm
http://nn.nf/3434 – I'll probably #yam
6. Mariusz Nowostawski | April 17th, 2009 at 5:55 pm
Reading about Twitter and Yammer integration mechanisms. Eg. http://tinyurl.com/dc6qls What do you use?
7. Mariusz Nowostawski | April 17th, 2009 at 10:55 pm
8. LeeSongJ | June 9th, 2009 at 11:31 am
Blogged and Found.
http://tinyurl.com/n53njp #yam #fb
9. endre davids | August 17th, 2010 at 10:56 am
@adversa http://racetalkblog.com/2009/03/17/yammer-friends-twitter-but-who-will-yam/ met # yam komt je tweet dus ook in je Yammer stream
10. Lionel Laské | October 1st, 2010 at 11:47 am
Si vous avez un compte Twitter & Yammer, vous pouvez tweeter sur les 2 en même temps avec un simple tag #yam http://tinyurl.com/dc6qls
11. Randco | December 12th, 2010 at 9:24 pm
Test d'intégration entre Twitter et Yammer #yam . Une solution à base de RSS reste tout de même plus élégante ( cf http://bit.ly/QuN0 )
12. juske the badatmath | September 28th, 2011 at 2:16 pm
@Jxck_ ??????Yammer???????Twitter????????????????????? http://t.co/fbSahvXj
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